Freedom Boat Club Announces 350th Location

Freedom Boat Club, a division of Brunswick Corporation, announced its 350^th location, representing another major milestone in its rapid growth and a more than doubling the number of locations in the Freedom network since the company was acquired by Brunswick in May 2019.

Over the past three years, Freedom has added 180 new locations, executing on its strategic plan to expand boating participation through convenient, shared-access models. The 350th location will be in Silkeborg, Denmark – Freedom’s first club location in Scandinavia and a further demonstration of Freedom’s successful European growth strategy.

In less than a year, Freedom has increased its European presence from three locations in France to more than 28 locations (including Fanautic Boat Club) across the United Kingdom, France, Spain, and now Scandinavia.

Freedom’s rapid growth is supported by both corporate and franchise expansion across North America, Canada, and Europe. Over the past 12 months, Freedom has acquired six corporate locations generating operational efficiencies across four newly formed “super territories” in some of the most desirable boating locations worldwide, such as Chicago; New York; Spain; and most recently, Atlanta. Freedom has also experienced unprecedented interest from franchise operators adding a significant number of new territories represented across the U.S., Canada, and Europe over the past 12 months.

Additionally, many of Freedom’s experienced franchise owners are expanding their current territories, responding to strong consumer demand, and adding new locations and boats to their fleet in territories such as Delaware, South New Jersey, Maryland, and Washington D.C. among others.

Recently Freedom was recognized and honored with numerous national awards, including being named to the Entrepreneur Magazine Franchise 500 list, as well as the Franchise Business Review Top 200 Franchises to Buy in 2021 list.