MMA Announces 2022 Neptune Awards
Published on February 23, 2023
Marine Marketers of America (MMA), the voice for marketing professionals in the recreational marine industry, has announced this year’s winners of its 2022 Neptune Awards. The awards were announced during a cocktail reception on February 15 at this year’s Discover Miami International Boat Show (MIBS).
A committee of creative professionals judged entries across 22 different categories covering a full range of marketing content and collateral. Each of the initiatives was created and executed between the timeframe of January to December 2022.
In addition, the top entry among all Neptune categories was selected to receive the coveted King Neptune Award. This honor goes to Sportsman Boats in the category of Best Website Landing Page titled: Seakeeper Ride.
This year MMA had a large pool of winners, which include the following:
- Integrated Marketing Campaign: Sea Ray Boats
- Social Media Campaign: Pursuit Boats
- Grassroots Event: Sea Tow Foundation
- Influencer Collaboration: Recreational Boating and Fishing Foundation (RBFF)
- Product Literature: Blackfin Boats
- Product Marketing: AYBC
- Video Series, Single Long Video, and Email Marketing: BRP (Sea-Doo)
- Boat Show Marketing: Yachts360
- Single Short Video: Crestliner Boats
- Regional / Local Marketing: Strongs Marine
- Integrated Marketing Campaign: National Marine Manufacturers Association (NMMA) – Discover Boating
- 2 Newsletter (Print, Digital, Blogs): 6 North Yachts
- Website – Brand: Sea Tow Services International
- Online Advertising: Boston Whaler
- Public Relations Campaign: Recreational Boating and Fishing Foundation (RBFF)
- Marketing Innovation: Heyday Wake Boats
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