Sea Tow Foundation Releases “Sober Skipper” Video Series

The Sea Tow Foundation™, a nonprofit dedicated to promoting boating safety, launched its new video series titled “Sober Skipper™: Why It Matters.” Featuring a diverse group of boating influencers, the series aims to elevate awareness about the risks of Boating Under the Influence (BUI) while encouraging boaters to be or designate a Sober Skipper for every boating trip. The premiere video, “Sober Skipper: Why It Matters to Life by the Bow,” has just been released.

The inaugural video, “Sober Skipper: Why It Matters to Life by the Bow,” features boating influencers Clay and Stephanie Cowart of Life by the Bow®, an online channel focused on boating, travel, lifestyle and safety content. Their Sober Skipper video highlights their deep love for boating and the vital importance of the Sober Skipper message in protecting families and ensuring a safe and enjoyable time on the water. Through their story, they emphasize how one decision can significantly impact the safety and well-being of all boaters.

The “Sober Skipper: Why It Matters” video series is part of a broader initiative by the Sea Tow Foundation aimed at eliminating BUI and establishing a culture of safety on the water. The Sober Skipper Campaign specifically targets men ages 24-50 who are listed in the U.S. Coast Guard’s Annual Boating Accident statistics as being most at risk for BUI incidents. Additional episodes, set to release over the coming months, will feature wakeboarding and fishing influencers, each sharing unique perspectives and experiences that reinforce the Sober Skipper message. These stories underscore that BUI is not only completely preventable, but is also illegal in every state, emphasizing the critical need for everyone to take the Sober Skipper pledge.

Watch “Sober Skipper: Why It Matters to Life by the Bow” now and join the Sea Tow Foundation in eliminating BUI: https://www.boatingsafety.com/page/Why-It-Matters